AIN

Industry with a Future, Future with Industry

Problem

AIN brings together 160 companies that account for almost half of Navarra’s industrial turnover, and its annual assembly needed a visual identity strong enough to carry a claim through an entire year of activity, not just a single event. This year’s edition also raised the stakes by bringing together leading professionals from cutting-edge sectors — quantum, aerospace — meaning the identity had to speak to both grounded industrial tradition and forward-looking innovation, without losing the sense that what makes AIN work is the collective, not any single member.

Result

Errea designed the claim and visual identity for the assembly — «Industria con futuro, futuro con industria» — and built a graphic system around it: shapes that flow, cross, and connect, giving visual form to the idea of collective force moving forward together. That identity will preside over all of AIN’s activity through spring 2026. It’s also the latest chapter in a strategic communication partnership between Errea and AIN running since 2019, aimed at strengthening the association’s brand perception among its members.